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Stirring up a social storm while launching Sri Lankaโ€™s first Pasta Franchise.

PastaMania is a Singaporean casual dining pasta franchise that decided to explore new markets in Sri Lanka and opened its flagship outlet in the heart of Colombo on 30th March 2018.

PastaMania Sri Lanka was looking for a digital marketing agency to launch their โ€œComing soonโ€ campaign for the Sri Lankan market.

We planned the entire social media launch campaign from coordinating content, creating content (photo shoots video shoots) to running carefully targeted facebook ads, targeting malesfemales between the age group of 18 – 50 within a 10 mile radius of the location. increase in social proof on Facebook, Instagram bringing the total to 17,000+ likes on the opening day of 30th March 2020

If you would like to know what we can do for your restaurant, all you have to do is leave your details below and we will get in touch with you!

250% Revenue Increase Within 3-months For An E-commerce store causing a world of change is a Sri Lankan based e-commerce store that provides natural, sustainable and eco-friendly alternatives to everyday products while helping and supporting local cottage industries.

Within months of launching the store, noticed that they were not able to actively increase their revenue on a month-on-month basis. We decided to run targeted social media ads to place ads in front of people who share a similar vision to that of and its founding team.

We ran a series of highly targeted facebook ads by means of interest targeting. Our interest research was based on affinity scores assigned by Facebook for people who have previously shared similar interests for organic and sustainable products/brands.

We also ran retargeting campaigns for website visitors who did not complete their checkout process with an objective of messaging us to ask us questions that they might have about products.

The result was a 250% growth in revenue between the period of Nov/2018 to Jan/2019 and one very happy business owner.

If you are interested in having us look at your e-commerce store as well to identify potential areas of revenue growth, feel free to get in touch with us below.

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126/1 Park Rd, Colombo 00500

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